Last night was a special night as I hosted a special ‘Soul Trader Open Evening’ at the British Library. The evening, coinciding with the launch of my new book Soul Trader was to help new and established entrepreneurs to network, connect, become inspired. It was great to see a range of accomplished entrepreneurs including some who I’d now call friends like Stephen Fear, Leon Fear and Rachel Elnaugh – right through to budding entrepreneurs who are working whilst working on their business ideas. But what is beautiful is that when I meet new and established business owners now they want to do something special for themselves and for others. They want to do business from the heart.

When I woke up this morning I woke up to The UK publication day for Soul Trader Putting the Heart Back into Your Business. It’s been a busy day but a special day. Years ago when I worked for Which? we’d have publication days where I’d be invalid in promoting and publicising books all the time – and even as I write I recall that after a while I was the press officer for Which?  Books. I have produced two other books: A Zest for Business was jointly published by myself and the Zestworks team … and The Gift of Inner Success – a book dear to my heart – that was self published. Today however is different Soul Trader is launched to a worldwide audience and is available in shops. It was always my goal to have some thing that works independently of me that others could happen upon. And funnily enough a few weeks back when I looked t my 2 page business plan (one of the tools I share in the book) I realised I’d achieved a goal I’d set to have a book in bookshops by December 2012. Sure there are anymore that have not been achieved but I am not one to live life by goals. As I have said they are good to have but not to hold too fast too. It is the spirit of why we do what we do – which emerges from who we are and being true to who we are that counts.

Last night at the launch I was touched by wonderful words that Rachel and Stephen said. They both eloquently captured the fact that we are in changing times, new times, times that require a new approach. At the same time there are many magical people who have so much to share: creatives, ethical business owners, healers, those who want to set up businesses that are in keeping with their lives, dreams, family and friendships…and those who have been traditionally minded but now want more balance in their lives – those who may have had success but now who seek fulfilment. It is all these many people that the book Soul Trader is for.

In an hour an a half I will be hosting Soul Trader Live – a live online talk for anybody on this journey – or keen to start on it. It itself takes place on Evolved Heart a new website I have launched this week with internet business specials TJ (Tum) Kazunga, himself one of those featured in the book. The book is really about this new era of running businesses that we love, that others will love, from a place of love. That is the whole deal. But when we do that magic happens. 

Over the last few weeks I’ve heard from a few people who have read the book and really enjoyed it and I was especially touched by the significance that Stephen Fear gave it as a book. For me this is fascinating when I started in business i knew little about business but I knew a lot about people – I am learning every day that if you operate from genuinely and deeply understanding people and service them -and by operating from your heart, passions and magic, then magic can and will happen. This magic goes beyond words and money. It is the magic that transforms the lives of all that you meet and who are involved in your business or who make use of your services. Welcome to the era of The Soul Trader. 

Enjoy the Soul Trader Talk   – Enjoy the book  

Here’s an interview I recorded with Rachel yesterday a few minutes ahead of the book launch. Rachel uses the wonderful term SoulPreneurs to describe this wonderful new wave of conscious business owners and she’s right …here’s what she had to say about the times we are in. Meanwhile both Rachel and I will be speaking at her SoulPreneur event on Oct 18 – aptly at St Paul’s in the heart of London.